ATTENTION: Online Business Owners & Information Marketers...

'Spiritual' Copywriter Proves The 'Impossible':
"You Can Enjoy Breakthrough Response Rates
Without All The Hype... Without Sleazy Sales Tricks...
And Without The "Used Car Salesman" Approach..."

Discover How The Down-To-Earth Principles Of
Empathy, Integrity, And Authenticity
Skyrocketed Sales Conversions On A $37 eBook By 4800%!

"Now, You Too Can Watch Your Sales Soar Once I Weave A Hypnotic Sales Message That Entrances Your Prospect All The Way To The 'Buy' Button...."

Joshua Aaron Stanley
The 'Spiritual' Copywriter

“I trust Aaron’s insight when it comes to marketing. He’s a master at creating a written sales and marketing message that moves people to action. And because of that, Aaron is on my Strategic Marketing Mastermind Team. He’s very knowledgeable and skilled, and I highly recommend him.”

Eric Lofholm, Master Sales Trainer
Eric Lofholm, Intl.

Dear Enlightened Entrepreneur:

Times are changing... people have less money to spend... and skepticism is at an all-time high.

So if you're under the mistaken assumption that the way to sell information products online is with hyped-up, manipulative sales letters just like everyone else is doing... then you'll definitely want to pay close attention to what I have to say...

Because brow-beating, arm-twisting, and fake urgency just doesn't do the trick—not if you want to make more sales, and build long-term relationships in the process.

You see, these days everyone and their dog is being bombarded with sales pitches and marketing messages. Which means

Your Prospect's "B.S. Detector" Is
More Sensitive Than Ever.

And once that B.S. needle starts pointing toward the brown zone, your prospect is gone for good.

You've just lost your chance not only to make a sale... but the opportunity to build a lasting, profitable relationship that could last a lifetime.

That's why I believe strongly in writing persuasive sales copy using the "Divine Trinity" of Empathy, Authenticity ... and most of all Integrity. These aren't simply altruistic ideals. They are very practical and measurable principles that add attractive power and persuasive impact to your sales message by building the all-important know/like/trust bond.

Only 1 in a 1000 copywriters know how to do this effectively.

Imagine completely diffusing skepticism, forging an emotional connection, and creating a deep bond of trust as your prospect hands over his hard-earned cash.

That's the power of "Spiritual Copy".

And once I work my magic, you'll have a high-converting sales letter you can actually feel proud of. I'll tell you a bit more about my unique approach in a moment.

First, Let Me Introduce Myself...

My name is Aaron Stanley, and I'm a classically trained musician. I earned a B.M. degree in Trumpet Performance... then went to graduate school to study Music Composition.

Playing my C Trumpet
with a brass quintet.

It was my dream to be like John Williams, and write big orchestral scores for exciting action-adventure films... at least until I moved to L.A., and was faced with the practical reality of having to pay the rent!

(What do you call a musician without a wife or girlfriend? Homeless!)

And so I had to enter the "real world" and get a "real job". Fortunately, I had some skills with computers. Which meant I was able to get a job as a computer network technician, and thus avoid the fate of every other failed musician: pizza delivery boy.

But I never really enjoyed being a technician. It just wasn't my passion. There was no creativity in it.

After a few years of drudgery, I was exhausted and burnt out. I knew I needed to find something I could be truly passionate about... but also something that would actually allow me to live indoors.

That's when I discovered copywriting... and once I began to dig into it, I realized it was a lot like composing.

Because a composer must be both creative and analytical. There is no such thing as being one without the other. Without creativity, music lacks life and energy. But without the logical mind, it lacks form and structure.

It is the same with writing a persuasive sales message. There is an underlying structure to every sales argument that requires a logical mind to understand and create it... Yet at the same time, it takes creativity and sensitivity to write a rhythmic, flowing—even hypnotic—message over this structure that keeps your reader engaged.

As a sensitive copywriter, one of the secrets I've discovered about writing response-boosting copy is there is no need for hype. In fact, it seriously damages your credibility—something 99% of copywriters fail to understand. That's why I write with

Less Hype... More Empathy
And Relationship-Building.

I've studied everything I could find on direct response marketing and copywriting from legendary masters such as Hopkins, Collier, and Caples to today's living legends. And I continue to educate myself and hone my skill.

Because of my dedication, it wasn't long before I landed a job working as Marketing Director for a manufacturing company in Torrance, CA.

Here was a great opportunity to continue to learn and practice my skill in a real-world setting. So I began rewriting their website. I started a newsletter. I wrote a complete catalog and "How-To Guide." It was a load of fun... especially considering the nature of the company—they manufacture high-output black lights and paints for the entertainment industry.

I recognized even back then, that much of what I saw online—all the empty hype, the "snake oil" tactics, the "salesy" tone—just wouldn't fly in my market. It would be inappropriate at best... and at worst, a big turn-off to our potential customers.

Instead, I needed to adapt what I was learning into a style that both communicated what the company was all about (with personality, of course!), and effectively sold our products... all while furthering the relationship with our customers.

The result? Well, considering it was a manufacturing company that had achieved an equilibrium in a very tight niche, I'd say it was pretty good for a first run at writing response-boosting copy for the real world: revenues were up 18% the following year.

Here's what the President of the company says...

Now, as much as I enjoyed having the title of "Marketing Director", it didn't take long to realize I much prefer writing copy than being a manager.

I live for the analytical and creative challenge of positioning and promoting different products and services. Each new challenge is a problem to be solved... a piece to be composed... a victory to be won.

Which is exactly why I struck out on my own at the dawn of 2008 to offer my skills and talents to the world. You'll get a chance to read about some of the results I've produced in a moment.

Right now, I think it's time I reveal...

What's Working With
Today's Skeptical Prospects

Speaking on copywriting at Suzy Prudden's
"Big Money Marketing Seminar"

Let me tell you a secret. I call it "The Pattern."

"The Pattern" is a law of the universe as pervasive and unrelenting as gravity. I teach it as a foundation in my copywriting training program.

It is a recognition of "The Pattern" of success. I won't go into the archetype behind it (it's in my ebook), but it boils down to this:

Marketing begins with the prospect: who he is... what problems he's having... what he's thinking about on a regular basis... what keeps him awake at night... what his hopes, desires and dreams are... what resonates with him... what is really going to make his day...

THEN... it is about who you are as a person they can know, like, and trust... and whether you're "the one" to solve your prospect's problem...

Only then is it about how you can solve his problem, meet his need, or fulfill his desire.

It Is Never About What You "Sell"...
It Is How You Can Be Of Service
In Giving Your Prospect What He Wants.

Less experienced copywriters don't fully understand and appreciate this. Yet it's the key to creating a deep bond of trust, arousing your prospect's core desires, and ultimately moving him to action.

Here's how this really hit home for me...

A few months ago, I began to get flooded with work. Project after project was coming in the door, and it looked like I was going to be booked for at least 2 solid months straight.

Then it happened.

In an odd act of synchronicity—and due to circumstances completely beyond my control—every last sale I thought I had made evaporated before my very eyes. Suddenly, I went from being booked solid for the next 2 months to having virtually nothing on my plate.

I was dumbfounded. The only thing I could do was get back to work promoting my business. Only problem was... I was exhausted.

I'd been working days, nights, and weekends for months doing the entrepreneur thing. (You know what I'm talking about.) Nothing wrong with hard work, I say, but everyone needs a break from time to time.

And that's exactly what I did. I call it my "spiritual hiatus". I took some time to reconnect with my inner soul. I spent as much time as I could in a state of meditation and prayer. I laid everything down before God and the Universe—my business... my life path... my core beliefs... even life itself.

Rev. Michael Beckwith once said, "So you want a resurrection? Well, something has to die!"

So... like the Great Master before me—though not quite so dramatically—I placed the totality of myself and my experience on the cross of sacrifice.

That's when my life changed. I mean really changed. I "resurrected" an entirely different person. I had a profound new realization of who I am, what my mission is, and the kind of force for good I can bring to those around me.

It is my mission to use my talents and gifts in the service of others, and help other people get what they want.

That's when I got the message of "Spiritual Copy."

It has nothing to do with religion... and everything to do with the spiritual power of words. Words are born in consciousness and touch the soul. They have the power to attract attention... elicit emotion... arouse desire... forge a connection... evoke the imagination... and move to action.

Spiritual Copy is a mindset... a philosophy... and technique all rolled up into one. It is an elevation of consciousness that goes beyond "selling" and into "serving". And I translate this consciousness of "serving" into a powerful, persuasive message by incorporating

The "Divine Trinity" Of
Spiritual Marketing Principles—
Empathy, Integrity, and Authenticity.

Without these key elements subtly communicated in your sales letter, your sales will suffer...

Empathy is understanding your prospect enough to connect with him on an emotional level. It means walking a mile in his shoes, learning his language, and communicating your understanding of him to build trust and rapport.

Integrity means telling the truth in the most compelling and persuasive way possible. It communicates genuine urgency. It doesn't exaggerate the facts, or mislead the reader. It builds lasting relationships, rather than constantly looking for the next sucker.

Authenticity is simply being comfortable with who you are, and not being afraid to tell your story. It means completely embodying your core message. Authenticity keeps it "real" and doesn't "try too hard". It doesn't over-hype benefits or resort to fake urgency.

Sadly, these elements are sorely lacking in the typical hyped-up online sales letter—even those written by so-called "experts".

The "used car salesman" approach may work with a few unsophisticated buyers... but without these Spiritual Copywriting Principles, most of your prospects will simply put up walls of skeptical resistance.

In other words, you're losing money left and right if your sales letter fails to connect with your reader on a deep, personal level.

WARNING: Many copywriters pay lip service to "getting inside your prospect's head." But most of the time, they're simply guessing. Here's how to eliminate the guesswork and hit it dead-on 90% of the time...

Even expensive world-class copywriters get it right less than half the time. That's because they're typically guessing at what the prospect wants.

But if you want to really dig up the kind of information that will help create a true empathic connection with your ideal prospect, you've got to speak with them in person.

There is nothing like a real, one-on-one conversation to enter your prospect's world, discover what is really important to him, and uncover hidden objections.

That's why I consider interviewing to be a critical step in the sales letter writing process. And when we work together, you can expect me to take the time to talk with your customers so I can write a message uniquely for them.

Case Study: Conversions Increase 48X!

I recently worked with an author selling a $37 ebook online. He's a great writer, and had studied enough copywriting to be dangerous. The sales letter he wrote was pulling in about one order for every 400 visitors—a meager .25% conversion rate.

But after I wrote a new sales letter for him, his conversion rate immediately jumped to 2%. That's pretty darn good—enough to make anyone happy. But I wasn't satisfied. Something didn't "feel" right about it, and I knew it could perform better.

See how powerful this can be?

Just imagine for a moment how my unique approach could boost your sales and accelerate your profits. Wouldn't it be nice to have a cash-producing sales letter that consistently and reliably delivers more than just customers, but "raving fans"?

Here's what you can expect when we work together...

My 8-Step Process To Creating
Cash-Attracting Sales Copy...

1. I interview you to uncover your “story”, and learn important information about your business and industry.

2. I interview your buyers and prospects so I can come to a deep understanding of who they are and what resonates with them.

3. I study your product or service in detail to uncover important benefits I need to communicate.

4. I study your industry and competing products to find out how you fit into the marketplace.

5. I create a strategic approach that positions your product as the only viable option—no matter what you charge.

6. I outline the structure of the message, including any psychological triggers I’ll be tapping into.

7. I sit down to write the message incorporating all of the above.

8. I edit ruthlessly over a period of days or weeks until it’s polished into a gem.

Most copywriters just skip to the writing part and don't worry too much about the rest. But to do it right—to actually get results—takes time.

It is a process. It's more like a consultative relationship than an "assignment". And that's why

I Do NOT Write "Frankenstein Copy."

Your sales letter will be custom written just for you... your business... your product... and your market.

It will not be a hodgepodge of copy chunks stolen from a "swipe file" to resemble "Frankenstein's Monster". And I will not be mindlessly forcing an outdated "template" to fit your product.

It will be an original blend of art and salesmanship which includes...

• An attention-getting headline that speaks directly to your ideal buyer and gets him reading your sales letter. (Studies show you have less than 7-seconds to capture attention. With my "AD-CUBE" headline formula, your visitors will be enticed and intrigued into reading further.)
  
  
• A lead that immediately communicates "this is for you" to your target prospect. (Rookies often blow it here. The prospect isn't sold yet... so the first few sentences need to work extra hard to hook your reader and reel him in. There's no room for fluff!)
  
  
• Engaging, interesting, and emotional copy that flows like a river. (The moment you bore your reader... or confuse him... or trip him up with 'clunky' copy, he's outta there faster than you can say "but wait, there's more!" My hypnotic writing style will entrance your prospect all the way to the buy button.)
  
  
• Intriguing, well-written bullet points that communicate massive value and benefits. (My "IRUS" formula for creating 'eye-opening' bullets guarantees hard-hitters every time. Your prospects will be practically drooling all over themselves to get their hands on your information!)
  
  
• Strong value propositions and strategic positioning to justify the price—even for high-dollar products. (Positioning is the subtle art of creating the perception in your prospect's mind about you, your business, and your product. It avoids language that "cheapens" your product... and uses language that communicates added value.)
  
  
• Trust and credibility elements that put your prospect's mind at ease. (Trust can not be created overtly. It must be conveyed indirectly. And by investing in my talent, you can count on a sales letter that subconsciously builds trust, credibility, and rapport.)
  
  
• Compelling and authentic reasons to buy now. (Fake urgency is not only a sleazy tactic—it's a credibility-killer. And many of your prospects will see right through it. Instead, I'll arouse your prospect's core desires and awaken his internal sense of urgency to solve his problem now! Best of all, it will come across as completely authentic—without breaking rapport.)
  
  
• Overcome "hidden" objections other copywriters will miss. Because I personally interview your existing buyers, I'm in a unique position to discover their emotional hot-buttons... to learn their language and how they think... and to uncover hidden objections other copywriters wouldn't even think about. The end result is increased conversion rates and skyrocketing sales.
  

With these essential elements—combined with the Spiritual Copywriting principles I mentioned earlier—you'll certainly find your sales page turning browsers into buyers like never before. No hype needed.

In fact, here's what you can expect...

• Higher readership. Most sales copy is just plain boring... but I add energy and excitement to hook your prospect's interest, reel him in, and keep him engaged all the way to the buy button.

• Less hype... more value. Skeptical readers won't tolerate empty hype. They want value, benefits, and proven claims... along with a good dose of Empathy, Integrity, and Authenticity.

• More persuasive sales appeals. I seek out the core motivations, desires, and emotions that open up your prospect's wallet—and I do it without the "used car salesman" approach.

• Increased conversions. With more engaged readers and more persuasive appeals, you'll get much better response rates from your sales page.

• Lower cost per sale. A high-converting sales letter will lower your cost per sale, and allow you to invest more money acquiring more customers!

• Bottom line results. More sales and more customers will create a river of dollars flowing straight into your bank account!

In short... by working with me, you're investing in a money-making asset you can benefit from for years to come—not just from the initial sale... but from all your other sales to those extra customers down the road!

That's why relationship-building is so vital. Smart marketers understand that lifetime customer value is the REAL key to wealth online... which is why I consider copy to be one of the most critical leverage points in your online business—and why my unique approach is the key to maximizing those leverage points.

When we work together, you can expect a sales letter that not only creates more customers... but sets the stage for future sales by building a stronger bond with them.

At this point, you're probably wondering how much you'll invest to secure my talent and expertise. Before I get to that, let me stress that this is indeed an investment in the truest sense of the word...

You're investing in a moneymaking asset that will produce a significant return on your investment—certainly better than anything you'll get in the stock market (especially these days). That means when all is said and done, my services are essentially FREE... in fact, they're

Better Than FREE—Guaranteed.

If I choose to accept your project, then I guarantee you'll earn your investment back in increased sales or profits. If not, I'll continue working with you, tweaking the copy for no extra charge, until you do.

I care about results, too. I'm not going to accept a poor performing sales letter. I'm too much of a perfectionist, and I care too much about my work and my client's success. That means you're assured of my ongoing involvement to make sure I get a glowing testimonial from you!

Good luck getting this kind of involvement from any other copywriter. Most of them "churn and burn" poor-quality drivel, hoping to make a killing in sheer volume. But I strictly limit the number of projects I take on so I can produce top-quality work that delivers results.

Isn't that worth a few extra bucks? After all, a wise investor cares not about the size of the investment, but the size of the return.

Fortunately, my rates are nowhere near extravagant. In fact, quite the opposite...

Rates That Won't Cost You An Arm & A Leg

If you've been around a while, you know that most established copywriters are charging a minimum of $5000+ for a basic sales letter. And to hire any of the top dogs, you'd have to plunk down as much as $25,000 or more up front—plus royalties or commissions.

But now is a rare opportunity to make out like a bandit. Because for a limited time, my rates are peanuts compared to what other top copywriters are charging.

Why?

Simply because I'm eager to continue building my reputation by collecting success stories and testimonials... which means you have a small window of opportunity to get a cash-producing sales letter you can feel proud of without investing a fortune.

I'm certainly not the cheapest copywriter out there... and you don't want cheap anyway. You can either have it cheap. Or you can get results. You can’t have both. And believe me… this is NOT the area to skimp on. The money you "save" now in hiring a cheap copywriter will cost you dearly down the road in terms of lost sales each and every day.

With that said, I do honestly believe I provide the best value because 1) I'm committed to making sure you earn your investment back… and 2) I’ll be working with you more like a Marketing Consultant than a "writer".

I pour my heart and soul into every project I take on. I invest the time to do the necessary preliminary work. When we work together, my goal is for you to be absolutely thrilled with my work and proud to have it represent your product. With me as your copywriting go-to guy, you'll never have to feel embarrassed about your sales copy again.

That said... I'm not for everyone. Only those who truly believe in what they're offering and feel it can really make a difference in the life of their prospect. If your goal is to just "sell something", then we're not a good fit.

One last thing: because of the care I take in each and every project, I can only accept a limited number of clients... and I only accept clients and projects I can really believe in. So if you'd like the opportunity to get on my schedule before my rates go up—and before my schedule fills up—then I urge you to respond right away.

There are two ways we can proceed...

Option One: FREE 30-Minute
Consultation & Quote ($125 Value)

Option Two: Comprehensive
Copy Critique For Only $97

I hope to be speaking with you soon... and I look forward to an enlightening relationship!

Yours in Spirit,

Joshua "Aaron" Stanley
"The Spiritual Copywriter"

P.S. There is no better way to boost your online sales than with a high-converting sales letter that turns mere words into a river of dollars flowing straight into your bank account. Just imagine lowering your cost per sale... growing your customer base... and increasing your profits all at the same time. You too can benefit from the same "Spiritual Copywriting" breakthrough that helped me produce a 12% conversion rate on a $37 ebook. What do you say we get started on your project?

P.P.S. Remember... right now my rates are much lower than other top copywriters—but only for a limited time. I'm raising my rates every time I add a new testimonial with hard numbers to back it up... and I'm expecting two more very soon. Now is your chance to secure an up-and-coming copywriter at a rate you'll never see again.

P.P.P.S. Who else has the genuine ability to weave an interesting, engaging message your prospects will actually want to read... that you can actually feel proud of... and that forges a deep bond of trust while gently—yet effectively—persuading your prospect to open up his wallet and hand over his credit card? No one else writes quite like I do. And if you'd like a chance to leverage my talent into dollars in your bank account, then let's get started!

Copyright © 2008 Joshua Aaron Stanley, Leverage Points Marketing
2602 Curtis Ave., #3, Redondo Beach, CA 90278